Featured Business – Vernon’s BBQ

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When you walk into Vernon’s BBQ, fixing to sink your teeth into some baby back ribs or smoked chicken wings, you might encounter an exiting patron who will declare that you’re in for “the best prepared barbecue in town!” These are the exact words of Mike Fields, a University City resident and Vernon’s BBQ regular.

Matt Stiffelman, Vernon’s owner, is a U City resident and takes pride in running a business in the Olive Link because of its status as an up-and-coming neighborhood founded on diversity, entrepreneurship and innovation. Because it is a cross-section of the St. Louis region’s population, Matt feels that the community surrounding the Olive Link has much to offer his business and that his business has just as much to offer the community. So Matt, along with the cooks and servers that he employs, work hard every day to provide U City with mouth-watering barbecue in a fun, laidback environment.

Vernon’s BBQ offers high quality, freshly prepared meals throughout the day; no reheated or microwaved food here! All of their spices are made from scratch using original recipes, and cold sauce is never served on warm food. “The philosophy is we eat this food ourselves,” says Matt. “We are health-conscious and we make food that we would want to eat.”

The quality of Vernon’s BBQ has not gone unnoticed by local publications and news outlets. It was once voted the most underrated barbecue restaurant in town in a Riverfront Times poll. In 2013 the St. Louis Post Dispatch noted Vernon’s in a list of five new barbecue restaurants in the St. Louis area. And in 2014 St. Louis Magazine declared Vernon’s among the “best in barbecue,” while CBS St. Louis included them in its list of top barbecue restaurants in the area.

Vernon’s BBQ is uniquely community-oriented. This is apparent not only in the restaurant’s décor, which reflects the heart and soul of St. Louis with its focus on jazz, blues and local sports teams, but also in its collaborations with other U City businesses. Many of its veggies are purchased from the University City Farmer’s Market, and its spices are blended at McCarthy’s Spices and Blends. Vernon’s also shares ingredients with La Pizza on a regular basis. Additionally, Vernon’s catering arm has a track record of supporting local events such as Taste of U City, Fair U City, and countless other non-profit events hosted by organizations such as the University City Chamber of Commerce.

Whether you’re a resident of the St. Louis region or a traveler from across the country, the folks at Vernon’s BBQ will be eager to provide you with great food and a fantastic atmosphere, so stop by and have some pulled pork, beef brisket or Italian sausage. You won’t regret it!

6707 Vernon Ave.
University City, MO 63130

Phone: (314) 726-1227